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Affordable Luxury - A Look at Coach's Main Rival
INFORMATIVE
Tags: Dooney and Bourke, handbags, Louis Vuitton, Emma Roberts
Dooney & Bourke has been a staple in affordable luxury fashion since the early 80s and is still a very popular brand, especially with young teens. So where did this brand get its start?
| | Founded in 1975 |
| | Based in South Norwalk, Connecticut by Peter Dooney and Frederic Bourke |
| | Originally sold colorful belts and suspenders made famous by the movie "Chariots of Fire" |
| | Expanded their line to handbags in 1981 |
| | In 1983, developed their famous All-Weather Leather, which requires minimal care |
| | Product prices range from $20-$625 |
| | Has had quite a few representatives including Mischa Barton, Lindsay Lohan and Michelle Trachtenberg |
| | This brand has become increasingly popular with pre-teens and teens and, as a result, the company has begun marketing it to teens with ads in Teen Vogue and teen star Emma Roberts as their new celebrity representative. |
| | Was sued by Louis Vuitton for allegedly copying their signature Murakami Monogram Multicolore collection. The case is still pending. |
| | A few Dooney & Bourke bags are very stylish, but sometimes it feels as if they are trying a bit too hard to stay relevant. |
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